When it comes to her business, Rihanna doesn’t play. The Bajan singer and mogul has reportedly ditched socialite Ari Fletcher of her Savage X Fenty brand after Fletcher made questionable comments about victims of domestic violence.
Ari Fletcher may be the latest celebrity to have his partnership with the Savage X Fenty brand ripped off for questionable claims.
Ari Fletcher fell in love with it after appearing on the “Don’t Call Me White Girl” podcast to talk about how she got past certain toxic behaviors in her relationship with rapper, Moneybagg Yo. During the conversation, Ari explained the insane drama that would ensue when she had tantrums and threatened to leave him until he proved how much he wanted her… by pulling out his gun.
After the clip went viral, Ari encountered backlash, especially from domestic violence survivors. Ari Fletcher responded even more negatively, taking to Instagram Live to double down on his comments and scold his followers.
“You are ugly. You don’t even have a man, first of all, who wants to pull a gun at you, especially so as not to leave, ”she fumed in the video. “We don’t care. We don’t care at all. … You want to be a victim so badly. Why do you want to be a victim so badly?
Fans now suspect that Ari reaped what she sowed in the form of a lost ambassadorial post with Rihanna’s Savage X Fenty brand. Ari’s photos have apparently been removed from the website, and it appears Ari has removed all photos of herself modeling Savage X Fenty from her social media.
Fans predicted Rihanna would revoke Ari Fletcher’s branding deal because she had already done so.
In 2020, reality TV star Draya made insensitive comments about domestic violence during a podcast. Rihanna then severed their partnership with the brand.
While chatting with the hosts of the “Wine and Weed” podcast, Draya joked and fictionalized the Megan Thee Stallion shooting affair, saying “I want you to love me so much that you shoot me in the foot too.”
Recently, Draya tweeted that she wanted her partnership with Savage X Fenty back.
“I would like my @savagefenty deal to come back in 2022. Just wishful thinking,” she tweeted.