November 28, 2021

Apple’s head of home services leaves the company

Sam Jadallah, Apple’s Head of Home Services, left the company after two years leading smart home initiatives.

Sam Jadallah said goodbye on LinkedIn, where he said it was “a pleasure to be an entrepreneur at Apple and build products on a large scale.” For the past two years, Jadallah has worked on digital key projects in Wallet and HomeKit.

Apple hired Jadallah in 2019, and his arrival made headlines as the engineer came directly from Microsoft to bolster the company’s smart home efforts. Prior to Microsoft, he had run the luxury smart lock company Otto.

His arrival at Apple was seen as an additional effort by the company in the home space, mainly related to HomeKit and HomePod technologies. Despite the commitment of Jadallah and his team, Apple to this day lags behind Amazon and Google, especially when it comes to smart speakers, given that the HomePod has not had the success it hoped for.

In the two years since Jadallah’s hiring, Apple launched several new “HomeKit” initiatives. In addition to expanding the functionality of the Wallet app with digital keys, Apple also added support for Thread, worked on the birth of Matter, and introduced new ‌HomeKit‌ features such as HomeKit Secure Video.

It’s unclear why Jadallah left Apple or what he plans to do next, or how his departure will impact Apple’s Home Services team. What we do know is that the company is betting a lot on this sector, with the HomePod and Apple TV set to serve as the hub of users’ smart home, perhaps even with a future device that combines the two functions.